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You must have often come across the statement that successful products start with a great idea. Mobile app startups start with great ideas as well. But the problem is many people becoming overprotective about these ideas

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Your app has about 30 seconds to show it's highly usable; and your content has about 3 seconds to grasp the average user. Only a minority of persistent users would be trying it out further. Just as market conditions change (for example, one-time payments for apps are widely replaced by the freemium model), our behavior and expectations as mobile users change as well

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A non-disclosure agreement can be signed between the client (a mobile startup owner, for example) and the contractor for protection of the client's intellectual property. At the first glance it's a necessary and reasonable step to prevent stealing of original ideas that can bring lots of profits and popularity if transformed into a good mobile app. But there must also be right time and right place for it

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Once you are determined to build a new mobile product for the market, there is no retreat, unless you call off the development. But you are determined not to do that, aren't you? The needed exposure of your app can be provided well before its release. Seize the chance of making people aware of your app beforehand. The list of tips below will be helpful to you

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The overused ''individual approach'' is promised by businesses to every client. Indeed, each person is unique in essence but once people become clients, they attain certain traits and show certain behavior that can be roughly categorized. Depending on their 'category' (which can be a mix of them as well), you'll know how to deal with them efficiently and keep them satisfied

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Our life is made of the moments that take our breath away. What's hard to deny, we all love to capture these moments in photos, and we use smartphones for that. But most of us either tend to share personal moments on Instagram, or flood such social networks as Facebook with similar-looking photos from our lives' events, to the extend that some people's oversharing starts resembling spam. WrapLive offers an alternative: it's a bright and fun-looking social network in your phone, which enables an interesting way of sharing these moments with the exact people you want. And it's free

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How often have you encountered truly weird apps? Or maybe you had ideas as for making something that would be absolutely uncommon for an average mobile user's homescreen? Here are 8 weird apps that show how far imagination or absurd can go

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What can be worse than reaching the golden hour of submitting your long-awaited iOS app to App Store and receiving a rejection letter afterwards? Not only morally - an app rejection means wasted time. It can take up to about two or three weeks while your app is under Apple's quality control. And if it gets rejected, you receive the response and have either to appeal to Apple Review Board or to make corrections (which takes time) and resubmit the app anyway (which takes more time)

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How many software projects have you launched? Well, if you have reached the second one or more, you already know that estimation is a rather vague thing by itself. Neither the software company nor the client can exactly know how much time will be required and whether the budget is enough - of course if we stay away from mythic huge budgets, which can cover everything but virtually don't exist

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Su Chef is a smart cookbook for you, if you care for what you eat. What's even better - you don't have to be an experienced cook to use it. With Su Chef you know what you have and what you need to buy in order to complete a recipe you want - and you have over 200,000 to choose from

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