Starting with tech strategy creation and UX/UI design, the MobiDev team then carried out full-cycle development of the web application, followed by further updates and enhancements. Shortly after launch, MetroTables attracted over 20 venues and chains, gaining traction among New York restaurants.
Country
USA
Industry
Hospitality
Cooperation type
Consulting; dedicated development team of 5 experts
Country
USA
Industry
Hospitality
Cooperation type
Consulting; dedicated development team of 5 experts
It has been a great experience working with MobiDev; they are a talented, creative, and professional team. Communication was excellent, and they always found great solutions to every challenge we faced throughout our project. It felt like having our own “in-house” IT department, only better, given the size of their team and their strong technical skills. We will engage them again soon for the second stage of our project. You can’t go wrong choosing them as your development partner.
With a clear goal of launching quickly and gaining early traction in the competitive dining market, the founders of MetroTables partnered with MobiDev to handle the complete design and development of their responsive web platform. In just a few months, MetroTables entered the New York market with a polished B2C product, offering restaurants a practical way to manage dynamic pricing and reservations. Over 20 restaurant venues and chains joined the platform during the early launch phase, showing that it met the needs of both diners and staff.
The founders of MetroTables set out to rethink how restaurants manage reservations and optimize table occupancy. With a background in hospitality and a keen eye for industry inefficiencies, they envisioned a platform that would benefit both diners and restaurant owners. Their goal was to build a dynamic pricing and booking solution that could drive more foot traffic during off-peak hours while maximizing revenue during peak times. To bring this idea to life and ensure a smooth entry into the competitive New York dining market, MetroTables partnered with MobiDev to design and develop a user-friendly B2C platform.
Fluctuating table occupancy, revenue loss during off-peak hours, and limited tools for demand-based pricing are among the most persistent challenges in the restaurant industry. Traditional reservation systems often overlook the dynamic nature of dining traffic, leaving restaurants without effective ways to incentivize guests during slower periods or monetize peak-time demand. At the same time, diners lack flexible options that reward time-based decisions. According to a survey by the National Restaurant Association, 61% of adults support variable pricing, especially younger consumers, indicating a growing openness to dynamic models in dining. MetroTables bridges this gap by introducing real-time, dynamic pricing for reservations, helping restaurants fill seats more consistently and boost profitability, while giving guests more value and choice.
We began the project by helping the client transform his ideas and expectations into a cohesive and well-documented product vision. This consulting phase laid the foundation for feature-based deliveries over the first six months, allowing flexibility during development. The remainder of the timeline focused on seamless system integration to ensure stable, connected performance.
Before moving into development, we led a focused UX/UI consulting phase to shape the product’s visual identity and interaction flow. The MetroTables founders placed strong emphasis on user experience to minimize drop-off among new users. After all, hungry customers looking for the best nearby option don’t want to wrestle with a clunky or confusing interface. That’s why we created an experience that feels intuitive and effortless from the very first tap. The result is a sleek, user-friendly interface that reflects the brand’s character, keeps users engaged, and makes booking a table as smooth as scrolling through your feed.
To deliver a stable and consistent product experience, we conducted over 400 carefully designed test scenarios. The QA process covered a wide range of devices, browsers, operating systems, and screen orientations. We rigorously tested responsiveness to ensure the platform worked smoothly on both desktops and mobile devices.
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