11 App Development Myths That Hinder Success

January 23, 2015 446 Views
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11 App Development Myths That Hinder Success

There are persistent myths about app development that just don't seem to go away. These 11 myths have been hindering appreneurs' success for quite a time. Let's refresh and bust them all.

Myth #1. Idea is everything.

Some people are overprotective about their app ideas, which results in someone else with the same idea taking that place on the market. It happens just because they tend to hide ideas instead of implementing them as soon as possible. Because it's not the idea that matters the most, it's the way you implement it. And if we take a concept of 'truly unique idea', chances are that it isn't practical or widely applied on the oversaturated mobile market.

Myth #2. A mobile app for your business will take lots of time, efforts, and money.

Well, it's hard to tell without a little clarification. It may be so that your business needs a mobile app to showcase your products and/or services, and you can simply get a pre-built solution. Some are provided by companies that create custom software, such as Presentation Box by MobiDev, which offers equally great user experience for your customers across all mobile platforms. It's faster, easier, and cheaper than a fully custom solution – and it offers easy content management for your employees to keep it up-to-date.

Myth #3. 3 months of development works means 3 actual months.

Effort and duration are different things. Your developers might be unable to dedicate full 8 hours each day to your project, for example, while they are simply waiting for your answer. Duration obviously takes a longer period, even if the required effort remains roughly unchanged.

Myth #4. Every detail will be discussed before the development starts.

Changes are inevitable in software development for being at a high ebb on the market. This is the usual reason why actual development takes more time than it's previously estimated. Enormous amounts of time writing detailed documentation for a complex product makes it dated – unless the industry itself is so stable that no market changes appear for long periods of time (usually more than 1 year).

Myth #5 . You can easily overtake project management responsibilities.

If you have the core business part to take care of, being a PM for your own project is simply impossible, considering the huge list of responsibilities handled by professional PMs in software companies. In this case you'll have to sacrifice something, which isn't good for your future product in the first place.

Myth #6. You have to choose between good UX and fast development.

There are many ways to have both, including multiplatform development based on PhoneGap and such performance boosters as RAD.js.

Myth #7. You'll reap huge benefits if you use the latest technologies.

In case of Apple's Swift it's true. But as for smaller technologies and frameworks, it's better to be consistent and apply technologies according to the experience of your developers. Any latest product has certain drawbacks to be fixed, even Swift. Let's say that you'll reap huge benefits if you value your developers' suggestions and trust their reasoning and expertise.

Myth #8. Employee UX is expendable.

This is a misconception. High productivity is achieved only through polished and convenient experience, whether you build for a world audience of users or for your employees. They have to use your software, but how effective their work is, depends on its convenience.

Myth #9. Corporate apps have poor security.

In fact, the only software that can't suffer a security breach is non-existing software. Just remember all of those news about breaking into the databases of Twitter, Google, Dropbox, when all users were recommended to change passwords. However, it's quite possible to ensure a high level of security with effective means of authenticated access, encryption protocols, or simply remote data wiping in case the device is lost or stolen.

Myth #10. Once the app is out, it's all over.

Marketing campaign, tactics for increasing sales, app store optimization, special offers for users, tackling changes in user expectations, maintenance works, updates and redesigns for new versions of operating systems, UX improvements and polishing, analytics and feedback – we can go on here. Being a startup owner is a daring but rewarding experience, and product development is just a half of the way.

Myth #11. You know how often you'll need app updates.

To a certain degree you do, but there are API updates or bugs that require urgent releases of new versions of your app. Moreover, your competition is continuously struggling to improve their own products and take over your users by offering something better, and you have to retaliate. The market is changing, your users' habits are changing, even the whole philosophies of mobile brands sometimes change. You won't have any monopoly here.

Knowing these myths, it's quite easy to keep on working for success without letting them slow you down. In case you have any further questions about software development, or a project that requires detailed attention, contact us and we'll be glad to discuss them.

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