In Touch With The Latest

May 17

Healthcare


Let's outline three branches of healthcare industry: health insurance management, internal use in hospitals and pharmacy management. What contribution can mobile software development essentially give here? What if we asked a person closely connected with the industry? Namely a doctor - someone who perfectly knows the peculiarities of the industry, someone who knows how to appreciate time and mobility, someone who knows what could be optimized.

May 15

Internal use app


Smartphones and tablets are not only our everyday's private assistants - their business capabilities expand with new applications. Universal apps for corporate use are widely sold in application stores. A good software startup always has chances to stand out against competitors. Every sphere of business demands valuable mobility, and that's what app providers can offer. Mobile software for professional use and management within enterprises is growing without breaking stride.

May 13

QR code


Quick Response codes have occupied a significant place in marketing. They can contain more information than standard barcodes. There is a number of scanner apps available on smartphones and tablets. Most often QR codes serve as links to websites and apps, contain text information etc. Despite their popularity, for some reason they have gathered so far numerous negative responses and opinions; and most of them concern the flaw, which does not really have anything to do with the concept of QR code - wrong use.

May 09

Mobile Software Monetization Models


Rolling a mobile app out on the market isn't an easy thing to do. One of the absolutely inevitable and important decisions is the monetization model (or several models combined). Here you define how your mobile software will bring profits. That must be done long before development, and the decision depends on many factors, including the essence of the app itself, its individual features. And of course, take into account the fact that the majority of mobile app users aren't quite willing to pay - everyone would surely choose a free product. Here we would like to overview a number of common monetization models.
May 07

8 Reasons Why Mobile Startups Fail


A successful mobile startup begins with a great idea. But its implementation requires thorough planning that will lead it to success. Surely, not everyone becomes a winner. The mistakes remain the same, and here we have formed a list of the most common reasons why some of the mobile startups eventually fail. Let's look at the reasons, causes, and ways to avoid them. All these should be considered before even turning to software developers that will bring your idea to life.

April 29

5 Major Risks In Outsourcing Software Development... And How To Avoid Them


The practice of outsourcing is widely discussed today; it's used in many industries and branches of business. And if you know the time has come to start or enhance business with mobile software, outsourcing may be the most obvious choice in terms of quality and costs. But this choice must be deliberate; just like any other business, outsourcing bears inevitable risks, which can be ignored, prevented, delegated, or subdued (after an undesirable scenario occurs). Let's outline five such scenarios and see how to deal with them.

April 25

Where to find developers


The quality and eventual success of your mobile software product depends on those who create it. A good software development company must be experienced, reliable, customer- and result-oriented, and so on, and so forth. But where should you look for it? You may start with googling, but the results will rather show, which companies have great SEO, rather than really great developers. And the natural way to disclose the qualities and competences of a software development company is to gather as much information as possible, to finally make a decision.

April 23



Now that your mobile application has been developed and tested, it has a wonderful user interface and perfectly runs its features, it is almost ready for submittal to the corresponding application store. Here begins the stage of promotion - most likely you have already thought about promotion strategy. Now is the time to start implementing it. Your first-class software product has to reach the audience it's designed and made for. And if one thinks that it's easier to promote an app than develop it - that person may be wrong. A ready and great app is only a half of the way. Let's outline the most effective ways to make it successful.

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